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Blue Matcha

Blue Matcha

09/02/2026 - RAPPEL CONSOMMATEUR :

Le règlement (CE) 2015/2283 relatif aux nouveaux aliments définit  "un nouvel aliment (comme) toute denrée alimentaire dont la consommation humaine était négligeable au sein de l'Union avant le 15 mai 1997, indépendamment de la date d'adhésion à l'Union des États membre". L'article 6 précise en outre que "seuls les nouveaux aliments autorisés et inscrits sur la liste de l'Union peuvent être mis sur le marché". En l'espèce, à l'exception de son utilisation dans les compléments alimentaires, la fleur de pois papillon (Clitoria ternatea) est considéré comme un nouvel aliment et ne figure pas sur la liste de l'Union (règlement d'exécution (UE) n°2017/2470).

Merci de contacter le support client par téléphone au +33 1 70 92 81 25 ou par e-mail à bonjour@pure-tea.co afin de renvoyer le produit et pouvoir bénéficier d'un avoir ou remboursement jusqu'au 28/02/2026 inclus.

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Blue Matcha - Pure Tea

Blue Matcha

Regular price 7,90 €
Regular price 7,90 € Sale price 11,90 €
-33% Sold out
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Ingredients and Properties

Ce Blue Matcha est une poudre 100% naturelle issue de la fleur de pois papillon thaïlandaise (Clitoria ternatea), célèbre pour sa couleur hypnotique et ses arômes délicats. Ses notes florales subtiles, légèrement sucrées et herbacées, rappellent la douceur des pois frais et la fraîcheur des champs en fleurs. En bouche, il offre une expérience sensorielle unique : un goût doux, végétal et légèrement terreux, qui se marie à merveille avec le lait, les fruits ou les épices pour des créations gourmandes et apaisantes.

Ses principaux bienfaits :

  • 🌸 Riche en antioxydants : combat les radicaux libres et protège les cellules, pour un bien-être au quotidien.
  • 🧠 Soutien cognitif : traditionnellement utilisée en médecine ayurvédique pour stimuler la mémoire et la concentration, idéale pour les moments de travail ou de méditation.
  • 💆 Effet relaxant naturel : favorise la détente musculaire et nerveuse, parfaite pour une pause sereine en fin de journée ou avant le coucher.
  • 🎨 Colorant naturel spectaculaire : transforme vos lattes, smoothies et pâtisseries en bleu électrique, violet ou rose selon le pH — une magie visuelle 100% naturelle, sans additifs.
  • Sans caféine et sans amertume : alternative douce et apaisante aux boissons stimulantes, à savourer à tout moment de la journée.
  • 🌿 Cultivée sans pesticides ni engrais chimiques : une fleur pure, séchée et moulue avec soin pour préserver ses arômes et ses vertus.

Une poudre polyvalente qui sublime vos lattes, cocktails, desserts, riz coloré, et même vos plats salés. Laissez-vous séduire par le Blue Matcha, une invitation à l’émerveillement et au bien-être, à intégrer sans modération dans vos rituels gourmands ! 🌸✨

Ingrédients : 100% Poudre de Clitoria Ternatea

Pays d’origine : Thaïlande

Poids net par sachet : 50 grammes

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Preparation tips

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Shipping and delivery

At Pure Tea, we take pride in shipping your orders as quickly as possible.
All Blue Matcha orders placed before 3 p.m. (Monday to Friday) are shipped the same day.

  • Free delivery to pick-up points for orders over €39 with Colissimo (delivery within 2 to 3 business days).
  • Chronopost for next-day express delivery anywhere in mainland France.

Each order is carefully prepared to preserve the freshness and aromas of our exceptional teas. A tracking number is sent as soon as your order ships for transparent tracking.

Order with confidence, we’ll make sure your premium tea is delivered quickly and securely.

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🇹🇭 Butterfly Pea Flower from Thailand

The blue flower that enchants both palate and eyes – discover the Ayurvedic treasure that’s revolutionizing drinks and desserts

The blue magic from Asia

Blue Matcha is made from the butterfly pea flower (Clitoria ternatea), a sacred plant in Thailand and Ayurvedic medicine. Its powder, a natural electric blue, turns purple or pink when in contact with an acidic ingredient like lemon, creating a stunning visual effect.

A 100% natural color

Blue Matcha delivers a vivid, intense blue hue—completely natural—to brighten lattes, smoothies, baked goods, and even savory dishes. Perfect for Instagram-worthy and healthy creations, with no compromise on quality or wellness.

The wellness secret of the tropics

Used for centuries in Southeast Asia for its calming and cognitive effects, butterfly pea flower is rich in antioxidants and magnesium. It helps reduce stress, encourages muscle relaxation, and supports concentration—all while being naturally caffeine-free.

A soft, floral flavor for any recipe

Unlike strong flavoring powders, Blue Matcha has a subtle taste, slightly sweet and floral, which pairs beautifully with plant milks, fruits, or spices. It blends into your recipes without overpowering them, adding a touch of magic and gentle sweetness.

A unique sensory experience

Delicate floral notes, silky texture, changing color… Every Blue Matcha creation is a moment of wonder. Whether it's a latte, cocktail, or dessert, it transforms the ordinary into something extraordinary.

When beauty meets health

Its intense blue color comes from anthocyanins, powerful antioxidant pigments. Blue Matcha is also a source of essential minerals like magnesium and potassium, for deliciousness that nourishes both body and mind.

💙 Our Blue Matcha, Your Pure Moment

There are colors that captivate, flavors that soothe, and rituals that transport us. For us, Blue Matcha is all that at once. Originating from the sun-drenched fields of Thailand, butterfly pea flower is much more than just an ingredient: it’s an invitation to wonder, a touch of natural magic in our daily lives.

But when we first discovered this blue powder, we were disappointed with what was on the market: blends that were too processed, unfulfilled promises, or products that didn’t respect the purity of this exceptional flower. So we decided to do things differently, the Pure Tea way: 100% organic, simple, authentic, and uncompromising.

Our Blue Matcha is butterfly pea flower in all its glory: an electric blue color that turns purple or pink with lemon, a delicate floral flavor, and a silky texture. We preserved its purity, antioxidants, and calming properties, adding nothing else. No food dyes, no artificial flavors, just the essentials: a flower dried and ground with care, so each cup is a unique experience.

Whether in a latte, smoothie, pastry, or even a cocktail, our Blue Matcha brings a touch of poetry and well-being. It’s our way of offering you a moment to unwind, a visually and tastefully relaxing pause, without having to look far.

💫 With this Blue Matcha, we hope to share a little magic: to slow down, marvel at a cup that changes color, and savor the moment, like a ritual celebrating natural beauty. 🌸✨

Learn more about Blue Matcha

What is Blue Matcha and what makes it so special?

Blue Matcha is a 100% natural powder made from dried and ground butterfly pea flowers (Clitoria ternatea), sourced from Thailand. What makes it unique is its natural electric blue color, which turns purple or pink when mixed with something acidic like lemon, as well as its smooth, subtly sweet floral flavor. Unlike green matcha, it contains no caffeine, making it a soothing drink that’s perfect for any time of day. It’s also a spectacular natural food coloring to jazz up your lattes, pastries, and cocktails, with no additives or gimmicks.

Does Blue Matcha contain allergens or any contraindications?

Our Blue Matcha is 100% pure, consisting only of ground butterfly pea flowers—no additives or major allergens (gluten, lactose, nuts, etc.). However, as with any natural product, an allergic reaction (even if rare) is possible for people sensitive to the Fabaceae family of flowers. We recommend testing a small amount before regular use. When in doubt or under medical treatment, check with your doctor.

Can you use Blue Matcha in other recipes besides lattes?

Absolutely! Blue Matcha is incredibly versatile:

  • Beverages: smoothies, cocktails (try it with gin or tonic!), iced teas, or even colorful lemonades.
  • Baking: cakes, muffins, macarons, ice creams, or cheesecakes for a natural blue tint and floral aroma.
  • Savory dishes: blue rice, sauces, or even traditional Thai dishes.
  • Garnish: sprinkle it over desserts or drinks for an instant "wow" effect.

How do I measure Blue Matcha for drinks or cooking recipes?

For perfect balance, we recommend:

  • Beverages (latte, smoothie): 1 teaspoon (2g) per 200ml of liquid. That’s enough for a vibrant color and subtle floral taste, without overpowering.
  • Baking: 1–2 teaspoons per 200g of batter, depending on the intensity you want. For ice creams or creams, start with 1 spoon and adjust.
  • Savory dishes (rice, sauces): ½ teaspoon for 2 servings, just for color.

Tip: If the taste is a bit much, simply reduce the dose or combine it with something sweet (vanilla, honey) or creamy (coconut milk, yogurt). The color stays vibrant even at low doses!

Is Blue Matcha suitable for vegan and gluten-free diets?

Yes, our Blue Matcha is 100% vegan, gluten-free, and allergen-free. It’s made only from butterfly pea flowers grown without pesticides or chemical fertilizers. You can use it with any plant-based or animal milks, and include it in recipes suited to your diet.

How long does Blue Matcha keep and how should it be stored?

Our Blue Matcha keeps for up to 12 months in its original packaging, as long as you store it dry, away from heat and light. After opening, seal the pouch tightly to preserve its aroma and color. Avoid refrigeration, as humidity may affect its texture.

Where can I find recipe ideas using Blue Matcha?

Find exclusive recipes (lattes, cocktails, pastries…) on our website, blog, and social media! We regularly share easy tutorials and inspiration to elevate your Blue Matcha every day. Feel free to tag us in your creations—we love seeing what our customers make! 🌸